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UPWARD, a mobile AI agent for field sales, will exhibit at the " digital transformation Sales & Marketing Expo 2026 Spring"

Automatically accumulate field data from outside sales using AI to drive decisions that boost sales
digital transformation Sales & Marketing Expo 2026 Spring

UPWARD Inc. (Headquarters: Chiyoda-ku, Tokyo; CEO: Ryusuke Kaneki; hereinafter "UPWARD") will exhibit at the " digital transformation Sales & Marketing Expo 2026 Spring" held at Tokyo Big Sight from Tuesday, March 24 to Wednesday, March 25, 2026.
This exhibition digital transformation.
At UPWARD's booth, we will demonstrate how our AI agent automatically organizes field data—such as face-to-face conversations and phone calls from outside sales—and inputs it into CRM as actionable sales data. Furthermore, through live demos, we will showcase how this data can be leveraged to design next actions.

AI automatically accumulates field data from outside sales activities behind the scenes, building a decision-making foundation that drives sales.

While digital transformation, challenges persist in the busy field of outside sales and visits, such as "post-visit data entry being delayed" and "fragmented field data failing to support analysis or improvement." As a prerequisite for advancing AI adoption, a system that continuously accumulates detailed field data is essential.
UPWARD automatically collects data behind the scenes of sales activities, such as visits and phone calls. It visualizes the realities of the field, which were previously difficult for management to grasp, and supports sales improvement and performance enhancement by leveraging this data.

UPWARD Field Sales AI Agent Overview

Key Features of the AI Agent "UPWARD" Available for Hands-On Experience at the Booth

On the day of the event, you'll see a demo that helps you visualize exactly how UPWARD can be used in your company's field sales operations.
With the features below, field sales visits themselves become data, automatically accumulating in your CRM. UPWARD provides a complete environment— log to utilization—all in one solution.


  • Automatically detects your stay at the destination and fills in the time and location.
  • AI Business Card Scanning / AI Image Scanning
    Simply photograph business cards, documents, product labels, and more to register text information in your CRM.
  • AI Meeting Minutes
    Record and summarize in-person meeting content, automatically generating activity reports.
  • AI Scheduler
    Identifies the optimal timing for client visits and automatically creates visit plans.
  • AI Call Analysis (Rolling out starting first half of 2026)
    Supports both outbound and inbound calls, recording and summarizing conversations for registration in CRM.

Outline of the event

Name: digital transformation Sales & Marketing Expo 2026 Spring
Dates: Tuesday, March 24 - Wednesday, March 25, 10:00 AM - 5:00 PM
Venue: Tokyo Big Sight, East Hall 4
Cost: Free(Pre-registration required)
Visitor Registration: https://dx.upward.jp/4s1UC0h
UPWARD Booth Introduction Page: https://expo.ipros.jp/event/14986/module/booth/387193/386239

UPWARD" INNOVATES THE LAST MILE IN THE FIELD

UPWARD is an AI-based sales support service specialized for field and visiting sales. It provides logcustomer touchpoint proprietary "advanced geofencing technology" and various AI functions log.It has been adopted by approximately 450 companies, primarily major corporations like Kubota, Rinnai, and Shizuoka Bank, where face-to-face customer interactions are the main sales channel. It is utilized digital transformation next-generation digital transformation.
"UPWARD" Introduction Materials: https://upward.jp/downloads/allservicematerials/

ABOUT UPWARD CORPORATION

UPWARD CO., LTD. PROVIDES DIGITAL TRANSFORMATION SERVICES THAT SPECIALIZE IN SOLVING ISSUES FACED BY FIELD WORKERS WHO CREATE VALUE THROUGH OFFLINE CONTACT WITH CUSTOMERS BY VISITING THEM IN THE FIELD, BASED ON THE COMPANY'S MISSION OF "DRAWING OUT THE CREATIVITY OF FIELD WORKERS TO ACCELERATE THE GROWTH OF COMPANIES AND SOCIETY. WE PROVIDE DIGITAL TRANSFORMATION SERVICES THAT SPECIALIZE IN SOLVING THE PROBLEMS OF FIELD WORKERS WHO CREATE VALUE THROUGH ON-SITE, OFFLINE CONTACT WITH CUSTOMERS. BY LEVERAGING TECHNOLOGY TO CREATE AN ENVIRONMENT IN WHICH WORKERS CAN PERFORM THEIR TASKS WITH A SINGLE MOBILE DEVICE, WE AIM TO CREATE A WORLD IN WHICH THEY CAN BE ACTIVE REGARDLESS OF WHERE AND HOW THEY WORK.

Company Profile

Company name UPWARD Co.

Location 26F Marunouchi Eiraku Building, 1-4-1 Marunouchi, Chiyoda-ku, Tokyo

Representative Ryusuke Kaneki, CEO and Representative Director

Year Established July 2016

Capital 100 million yen

Business Development and provision of UPWARD sales engagement service

Press contact

PR team, Corporate Group Division, UPWARD Co.

Tel: 03-6897-3683

Mail pr@upward.jp

The names of the companies mentioned in this document are the registered trademarks or trademarks of their respective owners.
Download a free set of 3 documents

A full overview of the benefits and best practices of the introduction of the system

Download a free set of 3 documents

If you have any questions, please feel free to contact us.

TEL: 03-6897-3683
*Open hours: 10:00-17:00 (except Saturdays, Sundays, national holidays, and year-end and New Year holidays)