Product vision to embody UPWARD's philosophy - 6 UX Values

6 UX Values

Easy and automated data entry

あらゆるデータ入力を自動・簡単に

Our goal is to thoroughly automate and simplify data entry.
Without a comprehensive set of data on sales activities, it is impossible to perform valuable data analysis. However, salespeople are very busy every day, and the key challenge is to collect as much data as possible without increasing their workload.
For this purpose, we will make full use of information obtained from smartphones, wearable devices, and various other online data to enable "automatic" acquisition of all kinds of information.
In addition, when input by the salesperson is necessary, we aim to create a form of input that is easy and enjoyable.

Present Next Actions in the Best Way

Present next actions in the best way

The next action that a salesperson should take in order to increase sales and customer engagement = Next Action.
Specifically, we use machine learning and other algorithms to find correlations between sales activity data and final indicators (e.g., sales and customer engagement), from which we derive the best next actions, such as phone calls and sales visits.
By presenting this next action at the right time and in a way that is easy to communicate, salespeople can act optimally and maximize sales results.

Share Touchpoint Information

Share touchpoint information

The points of contact (touch points) between a company and its customers are diversifying, including visits, phone calls, e-mails, online meetings, and access to the company's website. These touchpoints, both online and offline, can be shared in real time.
Furthermore, by using maps and dashboards to enhance the visibility of this shared information, new sales strategies that were difficult to find with conventional methods will be intuitively discovered. As a result, individual results, as well as the team as a whole, will be more easily achieved than ever before.

Simple Customisation

Simple customisation

We aim to make our services easy to use for all.
Business-oriented appapplications need to meet the various needs of users. However, if the service is too tailored to individual needs, it will become complicated and difficult to use, and it is easy to lose sight of the original purpose of the service.
To avoid this situation, we will design a simple information design that combines the greatest common denominator basic functions with flexible customization capabilities.

Minimise ‘Time to Value'

Minimise 'Time to Value'

We minimize the time from when users become aware of UPWARD's services until they realize their value.
To achieve this, we will shorten the onboarding time until the service takes root in the organization, which will be achieved by pursuing ease of understanding, ease of initial setup, and comfort of use of the service. Furthermore, we will visualize the effects of data entry and service implementation and provide feedback to users. Through a smooth onboarding experience and appropriate feedback, we aim to have users realize the value of UPWARD as soon as possible.

A Seamless Product Experience

A seamless product experience

We will make the service stress-free to use as a consistent experience in any environment or platform.
We will focus on differences in usage scenarios such as the device and network environment used by the user, the CRM platform, location (urban or rural), and mode of transportation, aiming to make the service easy to use for everyone.

We are always a Challenger and committed to your success!

What do you think about our 6 UX Values?
Each and every one of us is a "Challenger" who strives to achieve these values in order to lead our clients to success every day.
We will continue to build a world where our mission is to "Innovate the last mile in the field" by providing services that are truly easy to use for the field.
We look forward to your continued support of UPWARD.